Empire's New Latin America Division Delivers International Superstar Julio Iglesias in Mexico

Recognizing the importance of the huge Latin American and U.S. Latino markets, Empire Entertainment has created its Latin division to service the needs of private entities and corporations doing business in the Spanish and Portuguese speaking world.Talent buyers and corporations operating in South America, Mexico, Central America, Spain and Portugal who need guidance and relationships with U.S. and world talent have already recognized the importance of Empire Entertainment's Latin division. U.S. corporations and private entities seeking to do business and entertain in the region now have a trustworthy partner to execute their event and event marketing needs throughout the region. Serving as a bridge between the English and Spanish/Portuguese worlds, Empire Latin America is in a position to service a wide spectrum of industries, including entertainment, public relations, communications, and advertising.

General Manager Pablo Aslan is a respected producer in the U. S. Latin market, having been instrumental in the revival of Argentine Tango in the U. S. through his work in the 1990's as a concert and record producer, as well as lecturer and teacher. He has produced and directed events for private, corporate and institutional clients, including Lincoln Center, Carnegie Hall Neighborhood Concerts, Mark Morris Dance, Festival Productions, and Stratta Phillips Productions. With extensive experience in several areas of the entertainment business, and a distiguished career as a musician with performances and recordings with major international artists such as Yo Yo Ma, Shakira, and Lalo Schiffrin, Pablo is an insider in both the U.S. and Latin entertainment worlds. He holds an MFA from UCLA and is fluent in Spanish and Portuguese.

Empire Latin America scored its first big project in February 2007 when a prominent public figure in Mexico wanted to invite his old friend, Julio Iglesias, to perform at a private fund raising event. Local organizers turned to Empire Entertainment's new Latin Division to negotiate the terms of the deal and contract this international superstar. Adding to the complexity of this particular situation was the extremely short lead time, and the fact that Julio Iglesias was in the middle of a world tour at the time of the proposed event. Working as translator and mediator, Empire was able to negotiate a mutually agreeable date and coordinated the logistics and production fulfillment, working with the end client, the venue, the Mexico-based agency, the U.S. based booking agency, and Julio's tour management. Empire Latin America's unique position as language and culture translators ensured that the U.S. and Mexican parties understood each other's way of operating, avoiding confusions and misunderstandings, and helping the production move forward against a tight deadline.The highly successful event put Empire Latin America's bilingual and bi-cultural resources to play and delivered Julio Iglesias for what turned out to be a memorable celebration of music, friendship and, yes, love.

Empire Entertainment Latin division looks forward to serving your future needs throughout Mexico, Central and South America, Spain and Portugal.