Empire Delivers Charlie Rose to Host a Conversation with Two of the Internet Industry's Biggest Figures

The IAB MIXX Conference & Expo, the Official Interactive Event of Advertising Week, is a key program for marketing and agency professionals—and the publishers and technology firms who help drive their efforts. This year, the cornerstone of the conference was a conversation with Facebook COO Sheryl Sandberg and Netscape founder Marc Andreesen. And when IAB needed an interviewer with the gravitas to lead the dialogue, they selected Empire to secure acclaimed broadcast journalist, Charlie Rose.Mr. Rose led the discussion at the Crowne Plaza Hotel in NYC with insightful questions about Facebook's IPO, as well as privacy issues that face the marketing industry in general as technology becomes more pervasive, and perhaps, more invasive as well. When Rose asked Sandberg to explain the evolution of online advertising in relation to Facebook, she responded that Facebook is "the largest and most engaged community of people anywhere in the world and that gives businesses an opportunity to transform their relationships. Rather than just talk at large groups of anonymous people, businesses can relate to a consumer and establish an ongoing relationship." The interview and lively discussion had an intimate feel, and included moments of humor as well as incredible insights and predictions relating to the future of online marketing and advertising from some of the world's most knowledgable minds.

For two decades Empire has been a leading resource for keynote speakers as well as hosts, moderators, panelists and discussion participants. Some of the hosts and moderators that Empire has presented include Oprah Winfrey, Anderson Cooper, Charlie Rose, Barbara Walters, Kelly Ripa, Lisa Ling, Lou Dobbs, Linda Ellerbee, Walter Cronkite, and Tom Brokaw.Some of the keynote speakers Empire has delivered include President Barack Obama, his Holiness XIV Dalai Lama, Bill Gates, President Bill Clinton, Sir Richard Branson, Deepak Chopra, Steven Speilberg, Magic Johnson, George Lucas, Ralph Lauren, Malcolm Gladwell, and many more.