Kevin Spacey Delivers Closing Keynote for IAB MIXX

On September 30, 2014, Empire presented two-time Academy Award winner Kevin Spacey to deliver the closing keynote at the IAB MIXX Conference in NYC. The MIXX conference is the centerpiece of Advertising Week, and this year the theme was “Digital’s Renaissance Moment”. And who better to speak to that topic than the star of “House of Cards”, the smash Netflix series which may well be the show that finally makes the internet a true competitor to television networks.

Spacey was clearly passionate about the subject, attributing the success of the series to the “creative courage” of the actors, writers, and the executives at Netflix who green-lighted the show without seeing a pilot. And he compared that courage to the integrity of Sam Mendes, director of American Beauty. And he closed with an inspirational note, stating that “if there's one thing that overlaps between business and art, it's that the risk-takers are rewarded.”

Empire’s strong Hollywood relationships have allowed us to deliver incredible talent for our clients over the years, including Robert Redford, Sidney Poitier, Sarah Jessica Parker, Matthew Broderick, Greg Kinnear, Charlton Heston, Alec Baldwin, Jessica Biel, and dozens more.