The 2014 About.com Expert Conference

On Saturday, October 18, 2014, Empire produced About.com’s Expert Conference for the second straight year at the IAC Building in NYC.

The conference gathers together hundreds of About.com’s experts—the people who write content on the site on topics ranging from travel, health, and tech, to sandwiches, etiquette, and women’s hairstyles. The site is visited each month by approximately 90 million users.

At the 2013 event, new CEO Neil Vogel received applause from the experts throughout the day as he explained the many changes he was planning for the website. He took the stage once again at the 2014 conference, this time to show that he had delivered, taking the once staid website and making it vibrant, exciting, and alive—a site designed to attract viewers to the site and to keep them there. Many images and videos from the new site were displayed prominently on the fantastic high-resolution video wall at the IAC Building (120’ wide x 11’ high).

Vogel introduced other company executives to speak throughout the day and led a panel discussion with some of the site's most popular experts. Attendees also enjoyed catering by Abigail Kirsch, who also provided delectable passed hors d'oeuvres for the cocktail reception that closed the day.

Empire managed all aspects of the About.com conference, providing stage management, registration, TPA procurement, technical direction, catering management, décor. Empire is proud to produce business conferences for some of the world's leading companies.