Empire Delivers Jason Derulo, Samantha Bee, Malcolm Gladwell and More for OZY Fest
OZY, the start-up media brand focused on bringing its readers the new and the next, brought their second installment of OZY Fest to Central Park's Summer stage.
This year’s line up featured the best in musical, intellectual, culinary, and artistic talent, and OZY Fest 2.0 enjoyed substantial growth from the previous year in terms of audience, media coverage, and stature.
Empire, working together with OZY, delivered several of the festival’s tent-pole headliners including closing headliner Jason Derulo, Samantha Bee, Malcolm Gladwell, Zara Larsson, and Eddie Huang.
Empire is a leading source for A-list talent for festivals, and public and corporate events throughout the world.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
