HealthCatalyst IPO Launch Celebration
Empire recently welcomed Health Catalyst, a Utah-based data analytics company, to New York City for the exciting launch of their IPO. The group was treated to an action-packed day for over 300 of their employees and guests.
After ringing the closing bell at NASDAQ, the group boarded six double decker buses for a customized tour of New York City, including a walking tour of the World Trade Center and 9/11 Memorial.
The bus tour culminated at Pier 40, where guests boarded a private dinner cruise showcasing the Manhattan skyline, including a trip under the Brooklyn Bridge and a close-up viewing of the Statue of Liberty.
Empire is a leading producer of launch events, campaigns, and announcements, and is proud to support innovative ventures like Health Catalyst.
Guests received their first taste of technological innovation at registration, where they were welcomed by name on a reactive LED screen installation covering the full width of the entry wall. A large lunch café was created with a décor scheme that incorporated custom-built, ceiling-high steel LED frames draped with foliage to create smaller, intimate restaurant-style spaces that displayed both technology and nature.
A series of breakout sessions presented content targeted to attendees’ varied interests, while imagery displayed throughout the venue showcased real-life applications of how products designed to empower developers help to unleash the power of data and reimagine possibilities that will improve our world.
Every element of Microsoft Connect(); from registration, breakfast and keynote, to lunch and evening cocktails, were custom-designed to communicate exacting brand messaging and to deliver a high-touch guest experience to this important audience. The keynote and breakout sessions were livestreamed through an onsite studio built for this purpose and content was watched online by millions around the world.
Empire is proud to collaborate with Microsoft on this annual, top-tier business communication event.
To view excerpts of Connect(); 2017, please visit https://www.microsoft.com/connectevent
