What Were Producing

Empire Delivers The Scorpions in Shillong, India as Part of Their First-Ever Tour of India

Empire Delivers The Scorpions in Shillong, India as Part of Their First-Ever Tour of India

Shillong, India

December 2007

E18 is a fast growing and highly-respected producer of live and corporate events in India. Recently, E18 and Empire Entertainment entered into a partnership with to help secure and promote international headline talent in India as E18 moves aggressively into the concert business.E18's extensive experience and formidable capabilities throughout the subcontinent, coupled with Empire's unparalleled access to talent relationships worldwide make this partnership a major development in this one of the fastest growing markets in the world. For the first project, Empire worked in conjunction with one of it's European partners, General Entertainment, to deliver the World-renowned German heavy metal superstar band The Scorpions to perform in Shillong, India as part of their first ever-tour in India. The concert was an amazing success. Estimated attendance at the concert event was more than 28,000 people.

Logistically there were many challenges to be overcome that just added to the events success. E18 managed to move 25 tons of sound, lighting & trussing pulled together from five different vendors to this remote part of North East India. Equipment had to be transported via various forms of transportation including trucks from Cochin and Delhi, a plane from Mumbai and three trains from Delhi.The concert generated a huge amount of media coverage. Print media in major India cities including Mumbai, Delhi, Bangalore, and Kolkata called the event the Largest Concert ever in India!!! MSN India wrote: "Scorpions leaves Shillong dazzled - Thousands of fans danced and sang themselves to frenzy as the legendary heavy metal band Scorpions gave a high voltage performance before a packed stadium in Shillong, India's 'rock capital'. An estimated 30,000 people thronged the Jawaharlal Nehru Stadium in state's capital as the German heavy metal group belted out their all-time hits and classics for close to two hours in the temperature that stayed in a single digit."India is a leading developing market for entertainment & events and Empire is proud to be a partner with E18, experienced with many years of projects in that region.

Empire is a leading advisor and partner to producers on every continent and a gateway to word class entertainment.

20th Century Fox Launch 'The Simpsons Movie' DVD Release

20th Century Fox Launch 'The Simpsons Movie' DVD Release

New York City, NY

December 2007

In December 2007, Empire had the opportunity to serve longtime client Twentieth Century Fox Home Entertainment in connection with The Simpsons Movie DVD release. To secure the major media coverage necessary to reach the ubiquitous "The Simpsons" audience, it was decided that New York City would be the best place for the launch due to the concentration of national media outlets.

Working together for months, Empire Entertainment and Twentieth Century Fox created a series of media events under the umbrella theme of "Homer For The Holidays." Empire Entertainment organized and produced three massive and simultaneous events on a single day in December at three key locations in the city: The Bryant Park Skating Rink, Times Square, and the Empire State Building. The morning of December 18, New Yorkers awoke to the overnight transformation of The Pond at Bryant Park into a "Simponsized" wonderland. Free all-day (and night) ice skating was provided, as was free Ned Flanders hot chocolate and "Sprinkalicious" pink donuts. Ben & Jerry's even showed up to hand out free cups of their custom ice cream creation The Simpsons Movie "Duff & D'oh!Nuts."

For entertainment, The Pond's ice rink (made yellow for the day in honor of Homer's complexion) hosted hourly performances of "The Simpsons On Ice." The professionally-choreographed routine incorporated a "Spider Pig" solo which delighted audiences and media alike as "The Accidentals," a premiere New-York based a cappella group, sang live vocals in yellow "The Simpsons" choir robes. Bryant Park was decorated with large "The Simpsons" banners and dasher boards and The Simpsons Movie logo and a bright pink holiday tree were featured in the center of the ice rink. 500 donut ornaments adorned the 50-foot-holiday tree at Bryant Park and Spider Pig even showed up to ride the zamboni during scheduled cleanings of the rink's ice.

Meanwhile, in Times Square, the sea of tourists and locals in dark winter coats, were brightened with yellow "The Simpsons" Santa hats. Empire organized a street-marketing team to line the sidewalks of Times Square, handing out colorful "The Simpsons" caps to fans, families and anyone who needed a warm hat in the holiday chill. Street team members were also easy to spot with signature The Simpsons Movie mega-donut balloons sailing above their heads.

Then "The Simpsons" final stamp on NYC was revealed. Instead of glowing white, the Empire State Building lit up in a brilliant yellow to join in the celebration with an unprecedented, commercially-tied lighting of the iconic landmark. The Empire State Building also hosted a lighting ceremony and press conference in its lobby, where Homer flipped the switch to turn on the lights. As a finale to the day's activities, a party for FOX VIPs and The Simpsons Movie cast & crew was held on the 71st floor of the Empire State Building.

Empire was proud to work for Twentieth Century Fox on this major event marketing initiative. Each component of the event was an unparalleled success and the impact of "Homer For The Holidays" was felt by New Yorkers and Americans across the country.

Empire Presents Rock & Roll Hall of Fame Members ZZ Top at a Corporate Event

Empire Presents Rock & Roll Hall of Fame Members ZZ Top at a Corporate Event

Las Vegas, NV

November 2007

For the second consecutive year, one of the world's largest corporations chose Empire Entertainment to secure and produce the headline entertainment for their top clients at their annual conference.Empire presented a variety of entertainment options to the client who ultimately chose Rock & Roll Hall of Fame Members, ZZ Top, to headline their evening finale celebration.When this American Blues rock band formed in 1969, little did they know that they would continue to rock the house with the same three original members more than 35 years later. These rock icons, famous for their custom guitars and trademark beards, delivered a 90-minute greatest hits set to 300 adrenaline pumped guests at the packed Joint at the Hard Rock Hotel.

Guests sang along to classic hits such as "Cheap Sunglasses," "Legs," "Sharp Dressed Man," "Gimme All Your Lovin," and others, screaming for more as the legends governed the stage. The client was thrilled as the rock & roll band from Texas brought the house down.Empire executed all contracts and negotiations, worked closely with the Joint to provide high end concert production, managed and coordinated all logistics, facilitated signed ZZ Top memorabilia and even organized a meet & greet with top level executives.

Empire is a leading provider and producer of headline musical entertainment for major business events worldwide.

1st J.A.M. Awards Featuring Snoop Dogg and others to Benefit the JMJ Foundation

1st J.A.M. Awards Featuring Snoop Dogg and others to Benefit the JMJ Foundation

New York City, NY

November 2007

For a first-ever Justice, Arts & Music Awards to benefit the Jam Master Jay Foundation and sponsored by Adidas, Empire was thrilled to work in tandem with EPOP International and serve as event producer. The purpose of the J. A. M. Awards is to honor social responsibility. The J.A.M. Awards are the first ever awards in the hip hop community to do this. The evening was designed to honor the late Jam Master Jay's life and to promote Social Justice, Arts and Music (J.A.M.). Planned as an annual program, each year, one honoree from the hip-hop community will be selected and honored in the fields of social Justice, the Arts and Music. Broadcast from The Hammerstein Ballroom in New York City on November 29th, the star-studded benefit concert was co-hosted by the late Jam Master Jay's wife Terri Corley-Mizell and Jam Master Jay's former band mate, DMC from the ground-breaking hip hop act, Run DMC.

The hip concert and awards program featured a who's who of hip hop and rap artists spanning from the dawn of hip hop to the present day. Performers on the bill included Snoop Dogg, LL Cool J, DMC, Reverend Run, Mobb Deep, M.O.P., Papoose, Raekwon of the Wu-Tang Clan, Kid Capri, De La Soul, Dead Prez, EPMD, Q-Tip, Talib Kweli, Biz Markie, Everlast, Mista Sinista, Jim Jones and others. The Justice Award went to Chuck D, the Arts award went to Lee Quinones and Wyclef Jean won the Music Award.For this complicated production Empire handled all production design and management, talent coordination and stage management as well as consulting on all aspects including logistics, security and show design. The stage set-featured an innovative front projection of laser-drawn graffiti art.

His Holiness XIV Dalai Lama of Tibet at Radio City Music Hall

His Holiness XIV Dalai Lama of Tibet at Radio City Music Hall

New York City, NY

October 2007

When The Gere Foundation, Healing the Divide, and The Tibet Center of New York invited His Holiness the XIV Dalai Lama of Tibet to deliver his 2007 teachings in New York City, they selected Empire Entertainment to serve as the production company for their series of major public events. His Holiness' teachings would be delivered in five, two-hour sessions over the course of three days and would cover Seventy Verses on Emptiness by Nagarjuna and the ‘Diamond Cutter Sutra' by the Shakyamuni Buddha. These two texts deal with the topic of ‘Emptiness' and convey Buddhism's most profound teaching on the wisdom aspect of the path to enlightenment. Following these teachings, The XIV Dalai Lama would also deliver an hour-long public talk on the subject of "Peace and Prosperity."

All six sessions would anticipate audiences of almost 6,000 people and would be simultaneously translated into three different languages: Cantonese, Mandarin and Vietnamese.Through partnership with Healing the Divide and The Tibet Center, Empire worked on every aspect of the two programs and helped secure Radio City Music Hall, develop plans for set design, marketing, logistics, technical management and sponsorship. In association with Gipson Design Group, Empire developed stage design, developed the technical production plan including rigging, soft goods, lighting design, sound design, production schedule and floor plan, and engaged all vendors and all simultaneous translation services.

The production team was able to secure several sponsors to donate their services and products to keep costs as low as possible. Onstage carpeting, dressing room and backstage furnishings were generously donated by ABC Carpet and Home. Turning Star generously fireproofed all onstage fabric pieces including the donated carpets and sacred Thankga banner which had been personally selected by the Dalai Lama and sent from India specifically for these teachings. In addition to image magnification projections on Radio City Music Hall's large LED screens, Empire coordinated the taping of all sessions with a five camera, high-definition video package. This was done in preparation for both a soon-to-be-released DVD version of the teachings and a National Geographic special release based on the Public Talk.The historic teachings drew a full house at Radio City and the public talk on Peace and Prosperity, introduced by Richard Gere was completely sold out. Following his New York visit, the Dalai Lama traveled to Washington DC where he was presented with the Congressional Gold Medal by President George W. Bush. Empire is honored to have had an opportunity to help present the teachings of His Holiness the XIV Dalai Lama at Radio City Music Hall.

Empire is a leading producer of major public and civic events and programs.

4th Annual Keep a Child Alive Black Ball Honoring Bono

4th Annual Keep a Child Alive Black Ball Honoring Bono

New York City, NY

October 2007

On October 25th, 2007 at the Manhattan Center in New York, Alicia Keys and Iman co-hosted a glamorous benefit evening for Keep a Child Alive, awarding honorees that included U2 vocalist and Activist for Africa, Bono and featured extraordinary performances by Bono, Alicia Keys, Gwen Stefani, Sheryl Crow, Kathleen Battle and others, all to raise money to continue to provide life-saving medication, support, and orphan care, to families in Africa affected by AIDS.

Empire Entertainment was again proud to serve as producers of this 4th annual event, which was generously underwritten by Condé Nast Media Group. KCA supporters on the red carpet included Jay Z, Russell Simmons, Sean "Diddy" Combs, Peter Berg, Petra Nemcova, Padma Lakshmi, Billie Joe Armstrong, Christy Turlington, Clive Davis, David Bowie, Heath Ledger, Zoe Kravitz and more. Following a VIP cocktail reception and sumptuous dinner designed by Padma Lakshi and served by Hudson Yards Catering, the evening program opened with a powerful South African dance performance by JUXTAPOWER.

The evening's honorees included the legendary Bono, as well as Nick Reding and Dr. Pasquine Ogunsanya, two of the fiercest fighters of AIDS on the ground in Africa. In 2003, Nick Reding founded Sponsored Arts for Education, or S.A.F.E. in Nairobi, Kenya. Since that time, it has grown into 3 traveling theatre groups who perform in Nairobi slums, Loita Hills (to the rural Maasai population) and the ghettos of Mombasa with a message of HIV Prevention. To date, S.A.F.E. has performed to over 600,000 reaching people in places many organizations could never get to! Dr. Pasquine Ogunsanya is the Director of Alive Medical Center, a Keep a Child Alive funded site in Kampala, Uganda. Her gentle spirit and passionate drive continue to help the people at her clinic and inspire us to work harder. Since her involvement, thousands have been tested for HIV/ AIDS and those that test positive come to her for their comprehensive AIDS care. Dr. Ogunsanya proudly boasts that since Keep a Child Alive's support of Alive Medical Center, not a single child has died of AIDS. Following an extraordinary video that profiled a lifetime of support for Africa, Bono took the stage and graced the audience with a moving acceptance speech that brought the audience to their feet.

After the program the concert began featuring Alicia Keys performing duets with Sheryl Crow, Gwen Stefani and international opera star Kathleen Battle, with whom she sang "Miss Sarajevo"- Bono's masterpiece written at a time of turmoil and chaos in the world, which he himself performed with Pavarotti. The finalé of the concert was a duet performance by Bono & Alicia Keys on "Don't Give Up Africa" with the Children of Agape singers. Amy Sacco of Bungalow Eight ­ which some may know as the Sex and the City hot spot ­ ended the evening with a Bungalow 8 Ballroom after party and lounge on the top floor Grand Ballroom. The event raised over $2.1 million dollars for Keep a Child Alive. To find out how you and your organization can get involved with Keep a Child Alive and help to fund their important programs, visit their website at www.keepachildalive.org.http://keepachildalive.org/kcaAtWork/index.php?p=BlackBall2007

Clinton Global Initiative, Global Citizen Awards

Clinton Global Initiative, Global Citizen Awards

New York City, NY

September 2007

The Clinton Global Initiative, one of the world's preeminent not-for-profit initiatives, along with Five Currents, enlisted Empire as their production partner for the first ever Global Citizens Award program and concert at the world-famous Carnegie Hall. Given the stature of the audience and the large concentration of heads of state attending the event, every facet of the engagement was executed at the highest caliber. The high expectations of the client, attendees, performers, award presenters & recipients and the venue dictated the need for producers capable of delivering excellence.

Working with Carnegie Hall, Empire created a budget reflecting the cost-effective use of the venue's innate elegance, and successfully managed to keep the budget far lower than would usually be the case with an event featuring as much as this one. Empire worked tirelessly to come up with cost-effective production solutions, always focusing on the foundation's goal of keeping the event both as elegant and appropriately simple as possible. In the end, neither the production value of the celebration nor the foundation's budget was ever compromised during the show that evening.

Welcoming and closing remarks were delivered by President William Jefferson Clinton. Actress Jessica Biel served as host and the award presenters included Tom Golisano, Senator John Glenn, Nobel Laurate Wangari Maathai and author Tony Morrison. The recipients of the evening's Glabal Citizen Awards were Cisco Chairman, John Chambers, Fazle Hasan Abed, Tennis player and humanitarian Andre Agassi and Educator Vicky Colbert. Each presenter and recipient delivered inspiring remarks in connection with their respective awards. But these stellar individuals were not the only stars brightening Carnegie Hall's stage that evening. A performance by legend Tony Bennett wowed the audience, including an a capella version of the classic Jazz standard - "Fly me to the moon". The African Children's Choir also performed, inspiring attendees with the hope that only can be conveyed through the purity of children's voices raised in song. Working with the foundation, Empire provided each participant involved in the awards ceremony detailed support materials so that all were well prepared and directed for this monumental gala. Simultaneously, Empire coordinated with the musical performers to ensure that the concert was executed flawlessly. The result was sheer success - the awards ceremony and the musical performances were seamless. This evening, packed full of spectacular speakers and entertainers, concluded, without intermission, in less than 90 minutes!

Empire is a leading producer of award programs of the highest stature.

Crosby, Stills and Nash - A Hat Trick for Accent on Cincinnati

Crosby, Stills and Nash - A Hat Trick for Accent on Cincinnati

Cincinnati, OH

August 2007

As leading producers of headline talent, it was no surprise that Accent on Cincinnati, Ohio's premiere meeting and special event planners, returned to Empire Entertainment for a third year in a row for their entertainment needs. Expectations were high for their biggest insurance conference of the year. It was an exciting challenge to find an act to top past headliners including Glenn Frey and Hall & Oates. Of the thousands of shows Empire has produced, this event finally presented the perfect opportunity to unite legendary performers David Crosby, Stephen Stills and Graham Nash on the corporate stage. But Accent on Cincinnati still kept their conference attendees guessing…The house went dark at the Aronoff Center. Guests were sitting at the edges of their seats, still wondering who they were about to see. As the client, Joe Rigotti departed the stage, out walked three icons in music history and the crowd sprang to their feet, erupting in cheers. Rock and Roll Hall of Famers Crosby, Stills and Nash kept the audience on their feet, dancing and swaying to 90 minutes of their greatest hits; the energy in the room was incredible. Their set featured songs including "Suite: Judy Blue Eyes", "Marrakesh Express", "Wooden Ships", "Long Time Gone" and "Helpless Hoping." The audience, captivated by the sweet harmonies of CSN, would not let them leave the stage without a 3-song encore.

Empire is a leading booker and producer of major concert acts, comedians and speakers for corporate meetings and events worldwide.

The Pick-Up Artist' Series Multi-City Promotion

The Pick-Up Artist' Series Multi-City Promotion

Five North Eastern Cities

July 2007

Empire Entertainment created a five city interactive promotional tour that exposed the VH1 brand to over three thousand people in over fifty 50 clubs, lounges and bars throughout markets in Boston, Philadelphia, Washington DC, Hoboken and New York City. The promotion featured an eye catching branded vehicle that covered over 1000 miles of mobile bill boarding and a three person cast of promotional actors who interacted with patrons at singles hot spots as pick-up experts who trained, evaluated and critique would-be Romeos and Juliets to help them develop their pick-up skills just prior to, and during, the targeted demographics night out.

The "Pick Up Artist" promotions were a series of promotional stunts that created personal one on one marketing interactions and press/media in all five cities. Scores of clubs eblasted their clientele and set off special parking area for our branded vehicle in front of clubs with velvet rope treatment.

Two Outdoor Concerts in Two Different Denver Stadiums in Two Days

Two Outdoor Concerts in Two Different Denver Stadiums in Two Days

Denver, CO

July 2007

When one of the world's premiere companies wanted to put on a show to impress their international partners, they turned to Empire Entertainment to produce two world-class customer events, in the Mile High City. The first show was for the company's American partners. For this audience, Empire booked one of America's great rock bands, Huey Lewis and The News. Taking place at Invesco Field, home of the Denver Broncos, Empire produced an outdoor, field-level event with the Rocky Mountains in the background. Attendees were treated to Huey's greatest hits, including ‘Power of Love,' 'Hip To Be Square,' and ‘The Heart of Rock and Roll' among others.

For the conference's global partner event, the party moved to Coors field, home to the Colorado Rockies baseball team. This audience of several thousand persons represented attendees from over 100 countries. To attract and hold this diverse audience, the entertainment had to have truly global appeal. Based on Empire's recommendations, the client approved a selection of three tribute bands to perform internationally recognizable music to rock the crowd all night.

Opening the show was San Francisco-based Neil Diamond tribute band, Super Diamond. With the guests clapping along, the band performed Neil Diamond classics like, ‘Forever in Blue Jeans' and ‘America'. Immediately following their performance, the Abba tribute band, Bjorn Again, performed the to standing crowd. Dressed in full, authentic Abba costumes, Bjorn Again played the Abba hits with their own modern twist. Just as the sun was setting, they performed ‘Dancing Queen' to the already dancing crowd. For the finalé, Empire chose the world's preeminent U2 cover band - Elevation. The Chicago-based band, featuring a Bono look-a-like frontman, absolutely rocked the audience by singing all the U2 classics including 'With or Without You,' 'Vertigo' and 'Elevation' and getting the 5000 + person audience singing along with every song. The evening ended with an encore of 'Desire' and a massive firework display that shortly followed.

For this multi-day event, Empire booked and produced all aspects of the musical entertainment including the construction of massive outdoor staging in the demanding environment of grass field stadiums. Despite challenges of thunderstorms on both evenings, the events were flawless.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.