Our Work

To promote Bravo’s new interior design show - Interior Therapy with Jeff Lewis, Bravo let loose a fleet of eye-catching, branded taxi cabs with custom interior designs on the streets of Manhattan offering free rides. Bravo called upon their upfront production partner Empire Entertainment to design and fabricate the custom interiors of the taxi cabs for this highly publicized 4-day stunt. The interior of each taxi cab was fully decked out in one of five design themes: Bohemian, 60s Mod, Glam, Aspen Ski Lodge & Moroccan. New Yorkers and tourists lucky enough to hitch a ride in one of these cabs were treated to a fully immersive experience in which every inch of the taxi’s passenger cabin was transformed with stylish materials. The backseats were made over into chic loveseats with custom upholstery and throw pillows. In front, temporary decorative walls were fabricated to create an immersive experience and featured a tablet running a video clip from Interior Therapy with Jeff Lewis. Between these walls sat a custom console table accented with fresh flowers or other theme-enhancing accessories such as a video fireplace in the Aspen ski lodge cab. The ceilings and doors in each cab were also tastefully dressed with wallpapers and fabrics, and a decorative rear wall was constructed behind each backseat featuring battery-powered lighting fixtures. To top off the experience, Empire also created a special musical play list for each cab theme transporting riders into the design theme and away from the city, if only for a short trip. The taxicab stunt was an instant success for Bravo, garnering a host of press coverage and driving viewer tune-in for the premiere of Interior Therapy with Jeff Lewis. Empire collaborated closely with Bravo’s Creative and Consumer Marketing teams on design and production. Empire’s team was responsible for design, sourcing materials, fabrication and production.

For Japan’s No.1 beer, “Asahi Super Dry”, Asahi wanted their new campaign to reflect the grand scale and aspirations of the brand. In response to this, Empire Entertainment Japan proposed the dramatic solution of tasking one of Hollywood’s top directors with that challenge, and together we have delivered the “Grand Shout”. Empire approached Hollywood’s multi-award winning director Michael Bay, director of such movies as “Pearl Harbor”, “Armageddon” and “Transformers”, to shoot a campaign comprised of short film, trailer and commercials. The commercial films feature Japan’s biggest rock star, Masaharu Fukuyama, performing his own specially written song, “Around The World”.Moab and Santa Fe in the United States provide the magnificent backdrop for the short films which consist of a teaser trailer, 15, 30, 60 and 90 second ads together with interviews and behind-the-scenes footage. The unique spot featured buffalo-mounted cameras and helicopters to capture Michael Bay’s grand vision.For this major project - under the guidance of Emmy Award-winning Executive Producer Theodore Miller - Empire Entertainment was in charge of casting, negotiating with and contracting Michael Bay to direct and produce the “Grand Shout”. In collaboration with Hakuhodo and post production agency TYO, the short films have been leveraged into a full 360°campaign.Needless to say - as witnessed by the incredible visuals and music – combining the talents of one of Hollywood’s finest movie-makers and Japan’s top rock performers, together with Empire’s production expertise resulted in a set of movie-like ads that ensure Asahi Super Dry, Japan’s No.1 beer brand remains at the forefront of audiences’ imaginations.The 90 second spot can be viewed HEREEmpire Entertainment is a leading provider of notable directors, actors and creative resources for advertising, industrial video and brand marketing projects. In addition to Michael Bay, Empire has delivered directors including George Lucas, Judd Apatow, Spike Lee, and Bennett Miller (Capote, Moneyball) for past projects.

Thrillist's members-only, online shopping destination JackThreads opened its first-ever Pop-Up in Union Square following Mercedes-Benz Fashion Week. Showcasing its exclusively male wares in the flesh for the first time, the popular web-based retailer invited throngs of passersby into a custom-designed shipping container to experience a curated sampling of their street-ready gear.A selection of spring's hottest clothing and accessories were displayed in five conveniently pre-assembled outfits against an industrial backdrop of diamond plate steel. With a sartorially inclined staff, armed only with iPads and an eye for style, inquisitive shoppers were expertly outfitted with clothing combinations from JackThreads' signature "looks", which they could also purchase on-site using the iPads and JackThreads' iPhone App.Besides browsing merchandise, shoppers were encouraged to have fun and interact with the brethren of stylists by posing for Polaroids with, appropriately, fake mustaches and beards. One lucky Polaroid subject would later win a full outfit from the JackThreads warehouse, which includes such brands as Ben Sherman, WeSC, GoodWood, and No Excess. JackThread's partner in styling, Gillette, offered a brand new Fusion ProGlide Styler complimentary with purchase.Clever signage inside and outside of the shipping container encouraged passersby to stop in and shop around. Onlookers -- tourists and jaded locals alike -- also used the opportunity to spread the word, snapping photos and sending out tweets about the flash-retail event. Empire Entertainment partnered with the Thrillist team on nearly every aspect of the Thrillist/JackThreads Pop-Up, from permitting, container rental and interior design, provision of Brand Ambassadors, round-the-clock security, branding & signage, generators, lighting, and more.Pop-Up Shops are undoubtedly a growing trend in contemporary marketing initiatives, offering an exciting and exclusive opportunity for any audience in any place to interact with any brand.

The U. S. Department of State sponsors a program for foreign Chiefs of Diplomatic Missions to the United States to travel across the country several times a year. The program, entitled Experience America, seeks to build relationships, encourage business investment and trade, provide a forum for dialogue, and create opportunities for interchange between Chiefs of Diplomatic Missions and American leaders in a wide array of fields.

The most recent program took place in Los Angeles just after the busy Oscar Weekend. For the arrival night event Ambassador Capricia Penavic Marshall, Chief of Protocol of the United States, and Antonio R. Villaraigosa, Mayor of Los Angeles, hosted a reception and dinner to welcome the Chiefs of Diplomatic Missions and their spouses to Los Angeles in the spectacular setting of the Getty Center. Over 100 foreign Ambassadors and their spouses, representing countries around the globe attended this extraordinary evening. Guests arrived on top of the mountain on which the Getty sits just after sunset and were greeted by the Renaissance Arts Academy Orchestra playing classical music on the minimal travertine marble plaza.

Next they proceeded inside the Getty Center Rotunda for a cocktail reception where they were entertained by LA’s Promise wind ensemble while guests were led on brief tours of the highlights of the Getty Collection including Vincent van Gogh’s Irises.Following cocktails the 200 guests walked across the main plaza of the Getty Center to an extraordinary, clear V-shaped tent where dinner was served on a series of 80’ long banquet tables, elegantly set on white linens with white, linear place settings.

Once seated guests were greeted by a video message by secretary of State Hillary Rodham Clinton followed by The City of Dreams, a motion picture tribute to Los Angeles produced by Richard Kaufman of Goodspot. Next up Ambassador Marshall delivered welcome remarks in which she recognized the many dignitaries present including Ambassadors and Charge d’Affaires to the United States from countries including Albania, Azerbaijan, Cameroon, Finland, Georgia, Germany, Haiti, Jamaica, Kazakhstan, Monaco, Nepal, Peru, Qatar, Tanzania and many more. Other speakers included Antonio R. Villaraigosa, the Mayor of Los Angeles, James Cuno, President & CEO of the J. Paul Getty Trust and His Excellency Meret Bairamovich Orazov, Ambassador of Turkmenistan to the United States and Acting Dean of the Diplomatic Corps. Others in attendance included Our America host Lisa Ling, Happy Hearts Fund Founder and supermodel Petra Nemcova and Kareem Abdul Jabbar. During the dinner the dignitaries were entertained by the Hamilton Jazz Group. The evening was smashing success and all of the attendees remained in the event long after dessert had been served, socializing and building bridges with America and each other.

For this singular, high stature project, Empire was engaged to serve as the evening’s overall producer and was responsible for coordinating elements of the program ranging from the Getty Center, tenting (provided by Classic Party Rentals), catering (provided by Bon Appetit), staging & technical production (provided by Showpro), florals (provided by Eggs LA) and overall event management.

Empire is a leading producer of high stature government events for the most distinguished audiences worldwide. Empire is proud to serve the U. S. Department of States on this and other important diplomatic initiatives.

On February 9, 2012 Empire Entertainment was proud to produce the 1st annual TRANS4MATION EXPERIENCE event on behalf of seven-time Grammy winner will.i.am and his charitable organization, the i.am.angel Foundation. The purpose of the event was to raise money to support trans4ormation and revival in distressed communities, beginning with will.i.am’s own hometown, Boyle Heights in east Los Angeles. Held at the Hollywood Palladium in Los Angeles on the eve of the Grammy Awards, over 1000 people came out to support i.am Angel Foundation including Estelle, Jessica Alba, Paris Hilton, Lee Ann Rimes, Mayor Anthony R. Villaraigosa of Los Angeles, Jay Sean and many others. will.i.am is best known for being a multi-platinum music artist, producer and front man for The Black Eyed Peas, though he is an innovator, entrepreneur and philanthropist as well. As the evening’s host, his message of trans4rming lives through education, opportunity and inspiration was driven home by an emotive program of speakers and video reels. Dr Robert Ross, President and CEO of California Endowment, David Silver, CEO of College Track and Carola McGiffert, Senior Advisor and Director of 100,000 Strong Initiative at the US Department of State all spoke about their commitment to developing communities and ensuring that more students have access to a college degree. Anthony R. Villaraigosa, the mayor of Los Angeles, spoke enthusiastically about will.i.am and his efforts to support his community and Golden Boy Oscar de la Hoya took the stage to rousing applause as he reminisced about his childhood roots in East LA. Guests were taken through a 360-degree projection of moving footage of East LA created by designer Richard Lasalle and seated in a stunning ballroom of sleek white leather lounge banquettes with graffiti inspired décor by notable grafitti artist Man One. They enjoyed the sumptuous menu of Wolfgang Puck before the highly anticipated three-hour high-energy concert performance began. Some of the highlights included will.i.am’s opener “It’s a New Day,” Coco Lee’s touching rendition of Adele’s cover, “Someone Like You,” K’naan’s crowd hit and World Cup theme song, “Waving the Flag” and Flo-rida’s latest chart topper, “Good Feeling.” Ne-Yo danced his way onstage with his smooth sounds of “All Because of You,” later joined by Taboo, jamming “Give Me Everything Tonight.” Legendary soulster and twenty-two time Grammy winner Stevie Wonder then took the stage for his feel–good harmonica and keyboard medley of “Superstition,” “I Wish,” “I just Called to Say I Love You,” and “My Cherie Amour.” Then the Black Eyed Peas set began with crowd pumping dance favorites, “Time of My Life,” “Dirty Bit,” “Let’s Get it Started” and Pump It, a duet with Coco Lee. Apl de ap beatboxed his hit, “You Can Be Anything,” and “Bebot.” The concert ended with Black Eyed Peas favorite “I Got a Feeling” with the whole audience dancing in their seats. All told, the event raised a whopping five million dollars in donations and commitments for the i.am.angel Foundation and their efforts to transform communities. Empire Entertainment served as overall event producer for the i.am.angel Foundation TRANS4MATION EXPERIENCE, managing all aspects of the event including venue contracting, logistics, catering, décor, onsite talent management and coordination, production, security and onsite management, collaborating with the i.am. angel Foundation, partners and donors. To find out how you can get involved with i.am.angel Foundation and help trans4rm communities around you, visit their website at iamangelfoundation.org “Inspiration without innovation is not good enough anymore. We need to have a clear vision for the future and then we need to transform that future. We transform the future by transforming communities and making the lives of people better.” will.i.am

For the highly anticipated launch of the Sports Illustrated Swimsuit issue 2012, Sports Illustrated selected Empire Entertainment to provide celebrity entertainment for their marquee event in Las Vegas.At Club SI Swimsuit, the final night of launch week at the Caesars Palace Pure Nightclub, Empire secured Grammy Award-winner Bruno Mars and his band to perform for an audience of swimsuit models and 1,000 guests and sponsors.

Following the stage program and Swimsuit model reveal, Bruno Mars and his band took the stage to perform a 45 minute set of covers like “Kiss,” “Whole Lotta Love,” “Smells Like Teen Spirit” and “Roxanne” as well as his hits “Grenade” and “Just the Way Your Are” that had the entire club on their feet.Empire was responsible for securing Bruno Mars and handled all details relating to his performance with the Sports Illustrated Events team. Empire also worked closely with Team Epic who staged all of the launch week events.

Empire is a leading provider of high-profile talent for media events.

A 50th birthday only comes around once. So when a leading retailer wanted to celebrate their 50th anniversary with a bang, they and their meeting planning agency turned to Empire Entertainment to secure a headline entertainer to celebrate this great milestone. With employees of all ages from all over the country converging on Orlando for their annual sales meeting, it was important to bring in the right talent whose performance would appeal across all of the audience demographics. With the element of surprise for the attendees a main concern with the client, Empire worked with all parties, including the venue, to ensure total secrecy of the headliner's identity.After a day full of breakout sessions and keynotes, the attendees were looking forward to letting their hair down and having a good time. To open the evening's entertainment, Empire secured comedian and television personality, Tom Papa. Tom warmed up the crowd of 2,700 for 20 minutes with non-stop laughter ending his set with a standing ovation. Before exiting the stage, Tom gave one final announcement. "It is my great pleasure to introduce my friend, Jerry Seinfeld" The stunned and delighted audience immediately jumped to their feet and applauded with excitement as Jerry stepped on stage. Delivering his world famous stand-up performance, Seinfeld had the attendees in stitches for his entire 60 minute set. Following their performance, both entertainers took the time to meet with executives and VIPs for a quick conversation and photo.Empire Entertainment is a worldwide leader in headline entertainment booking.

Ever since the tragic events of the Great East Japan Earthquake and Tsunami that swept a wave of destruction across north-eastern Japan on March 11th, 2011, American Humane Association has been supporting welfare organizations involved in the rescue and care of animals involved in the disaster.When the Association decided to hold their 2012 VIP Luncheon in Japan, Empire was asked to manage the event.

Approximately 30 VIPs attended the February 15th event, hosted in The Alder Room of the Mandarin Oriental hotel, Tokyo.Distinguished guests included members of the U.S. Embassy in Japan, representatives from Japanese animal welfare organizations, and executives from the Bank of Tokyo-Mitsubishi UFJ – sponsors of the event and one of the Humane Association’s strongest supporters.President and CEO of the Association, Robin R. Ganzert Ph.D. led the luncheon, speaking of the need for everyone to defend and protect the voiceless. Shiro Nakagawa, Chairman of the Japan Society for the Prevention of Cruelty to Animals (JSPCA) also spoke about how the two countries had united to help the animals.In addition to the speeches, attendees were shown a fascinating video documentary on the history of American Humane Association’s Red Star™ Animal Emergency Services, which for almost 100 years has been responding to disasters around the world.Empire Entertainment would like to thank all involved in the event.

We are proud to support American Humane Association and its partners in their most valuable work.

At the 2012 International Consumer Electronics Show, Cheil USA enlisted Empire Entertainment to deliver musical talent to promote Samsung’s new product, the Galaxy Note.Empire's task was to provide contemporary, engaging headline music performances by a tech-savvy artist that could utilize and incorporate Galaxy Notes into their songs and performance. The musical performances would take place over three days in a promotional space that recreated a street art scene. Cheil built the promotional space in the Central Hall of the Las Vegas Convention Center. To meet the needs of the client and to complement the setting, Empire recommended and delivered Body Language, an emerging band from Brooklyn.Empire was able to work with Body Language to develop an original performance that artistically integrated the Galaxy Notes technology into their music as supporting instruments. Moreover, the band’s music - an eclectic mix of electro, pop, dance, funk, soul, and jazz, was a great fit for the booth’s concept of free-spirited, modern art scene with a touch of futuristic technology.The combination of Body Language and the event setting broke through the clutter and attracted heavy traffic throughout the three day period. The Central Hall location ensured that every single attendee passed by the Samsung space and this year the number of attendees was record-breaking, reaching over 153,000 people.As a result of this project, the Samsung Galaxy Notes achieved massive exposure with the help of Body Language’s extraordinary performance and catchy tunes. In support of the musical attraction, caricature artists also drew portraits of attendees with the Samsung Galaxy Note that could be printed on t-shirts as gifts for attendees.CES is the world’s leading and biggest technology and electronics trade show which is held annually in Las Vegas. It reaches across global markets, connects industries and encourages innovation for more than 2,000 corporate members involved in design, development, manufacturing, distribution, and integration of consumer electronics products.For video from the event, click here.Empire Entertainment has been serving clients like Cheil / Samsung with unique talent solutions at Consumer Electronics Show for almost two decades.

Over the years Empire has delivered A-list talent in many incredible settings around the globe. Never was this more true than last month when Empire delivered Lionel Richie to perform on Lastochka, a spectacular ship docked on the frozen Moskva River in Moscow, Russia, while the temperature outside read minus 20 degrees Celsius. The occasion was a birthday celebration for one of the most successful businessmen in Russia, and 150 of his closest friends.After some Russian toasts and speeches by the attendees to the guest of honor, Empire brought Lionel Richie to the stage to launch into a concert performance that didn't waste time getting to his biggest hits. Ritchie opened the show with "Easy (Like Sunday Morning)" and then moved onto to three more classic ballads to warm the crowd up ("Penny Lover", "Sail On", and "Stuck On You"). Then Lionel kicked into high gear with his 80's smash, "Dancin' On The Ceiling" and then went a bit further back in time for his #1 hit with The Commodores, "Brick House". With the audience completely thrilled with the musical performance, Lionel endeared himself personally to the group by inviting the evening's host to share vocals with him on "Say You, Say Me". In spite of the language barrier, it was a moment that made the audience part of the show as the host and Lionel walked among the attendees singing, and the entire crowd sang the chorus. Lionel then kept the couples on the dance floor for one more slow dance to "Hello", before ending the performance with a lively performance of "All Night Long" which had the crowd dancing in a conga line as Lionel thanked them and departed the stage.Following the performance the happy client joined Lionel in his green room, where Lionel was happy to meet several of the host's closest friends, take some photos, and have some laughs. Empire is proud to serve clients throughout the world with headline talent booking and comprehensive event production services. In addition to Lionel Richie in Moscow, Empire has recently presented Rob Schneider for several performances in India, Il Divo at a nationally broadcast event in Vietnam, and many more. Since being founded in 1993, Empire has contracted and produced artists to perform in more than 65 countries worldwide.

A city in motion became the stage for innovation. To introduce the Nike FuelBand, Nike invited international press and influencers into an immersive New York experience designed to turn everyday activity into measurable performance.

Guests were equipped with the FuelBand, tracking each mile, minute, and calorie as they moved through a curated circuit of locations across the city. Each stop was intentionally selected to reflect an authentic, insider perspective of New York, adding depth and character to every moment. From a high-energy double dutch performance in an industrial Brooklyn warehouse to hands-on pizza making at Roberta’s, and a dynamic workout led by the Bartendaz at Brooklyn Barbells, the experience blended fitness, culture, and community in a way that felt both elevated and distinctly local.

Beyond the programming, thoughtful details reinforced the narrative. Each location was outfitted with Freshen-Up Kits for men and women, alongside curated refreshments designed to meet a range of tastes. All elements were sourced from local vendors, further grounding the experience in the lifestyle and spirit of New York City while delivering a high-touch environment for global media.

Our team staffed and managed each activation, ensuring a seamless, high-end experience across every touchpoint. The result was a cohesive product launch that transformed the city into an interactive proving.

In partnership with Radical Media.

To honor Dr. Martin Luther King Jr.’s legacy, an international technology company looked to Empire Entertainment to deliver a world-renown keynote speaker whose personal achievements embodied the lasting commitment to reflection, action and change promoted by Dr. King. Empire recommended internationally-acclaimed director and producer Spike Lee who is known for his bold, unapologetic style, and outspoken point-of-view.Appearing before an audience of close to 1,000 employees, Lee engaged in an intimate discussion of his films and the many ways in which Dr. Martin Luther King Jr.’s life and ideals have impacted the way he works. Guests were given the opportunity to ask the director about his philosophy and creative process as well as the socio-political issues at the heart his best-known films.Integrating the program’s overarching theme of Inspiration to Action, the Q&A sparked an interactive discussion between Spike Lee and his audience, that challenged and inspired guests to apply their own gifts to continue the work of Dr. King in taking action to better the company and their own respective communities.Empire handled the negotiation and contracting of Spike Lee’s services, coordination of all logistics, including precision arrival and departure planning and facilitated direct creative discussion among Spike Lee and the client.

Empire is proud to present the world’s leading speakers and is a leading source for keynote speakers of global stature that can inform, educate and entertain audiences.

When one of Israel’s fastest-growing insurance companies was looking to bring their executive management team to New York City for its annual conference, they turned to Empire to design and produce the full 3-day event. Every year the CEO surprises his management team with a trip where they discuss the coming year’s business plan. Each trip is organized around one of the company’s major tenets through specially curated activities. This year’s theme was “challenge,” which was incorporated into key programs throughout the trip.Working together with a marketing team local to the client, Empire handled everything from their arrival to departure. Looking for a boutique hotel close to Central Park, we booked the guests at Le Parker Meridien. For many of these guests it was their first visit to New York so much of the itinerary was designed to give them a first hand taste of the Big Apple. This included eating at classic restaurants such as the Carnegie Deli, traveling via Subway like native New Yorkers, and visiting historic locations such as the United Nations & the 9/11 Memorial at Ground Zero.Kicking off the conference, Empire helped coordinate a briefing from the Israeli Ambassador to the United Nations Ron Proser by securing a private room within the UN and handling all of the audio visual needs. Ambassador Proser was able to give guests a feeling of home while discussing the constant challenges he faces in his position. The theme really took off at the first dinner, where guests were divided into 7 teams and were given the first challenges commencing the city wide scavenger hunt the group would participate in throughout the second day.Edie Lutnick, Co-Founder and Executive Director of The Cantor Fitzgerald Relief Fund, inspired guests on the second morning with a talk about the tragedy and challenges surrounding the events of 9/11 and those family members and companies it affected. From there the attendees paid their respects at the memorial at Ground Zero and began the daylong scavenger hunt. This included solving clues directing teams to capture pictures of the Statue of Liberty, MetLife building, each other ice-skating at Rockefeller Center and the Atlas statue on 5th Avenue.The day culminated in a gala dinner at Apella designed by Empire, where The Honorable Mayor Rudy Giuliani gave an engaging speech to the executive team about the challenges of leadership. Empire produced all aspects of the dinner including lighting, décor, entertainment and all audio, video & media needs. Afterwards the groups celebrated by performing choreographed and lip-sung remixes of hit songs about their company and boss, followed by a dance party featuring one of the best corporate DJ’s.The pinnacle of the three-day trip was on the last day when, as a surprise to all of the employees, Empire secured the Thompson Reuters and NASDAQ billboards in Times Square welcoming the company to New York City. After all this excitement, the company finally settled into NASDAQ Market Site for their actual conference where Empire booked and secured the venue, a kosher caterer, and again handled all audio, visual and media needs.

Empire is a worldwide producer of company meetings, managing all aspects of a conference including stage production, technical production, video, photography, site selection, contracting, logistics, catering, décor, talent coordination, security and on-site supervision.

For the 2nd year in a row, the Bank of Tokyo - Mitsubishi UFJ (BTMU) entrusted Empire to produce their annual holiday party at the famed Cipriani 42nd Street in New York City in December 2011.Empire worked closely with BTMU’s Lee Linderman, Vice President, Corporate Sponsorships & Events, to design a Latin event theme to highlight BTMU’s operations in South America. By infusing the natural elements found in Latin America, Empire transformed the stately Cipriani into a tropical paradise. Twelve-foot palm trees towered overhead and exotic tropical flora consisting of huge green elephant ear leaves, yellow orchids and red helaconia florals garnished the bars, topped buffets and adorned tables dressed in shimmering green linens. The 40-ft high ceiling was washed in amber foliage patterns by the lighting design by Star Group.As guests arrived, they were greeted by the enticing sounds of a Brazilian jazz band. Later, in anticipation of the speaking program, samba percussionists took to the stage to create a dramatic lead-in for the remarks by Tony Marino, Head of Human Resources and CEO Masa Tanaka. Following remarks, guests were treated to a surprise dance performance by ZeeCee, featuring Tanaka’s son Zabu and dance partner Chris. ZeeCee displayed their slick pop-n-lock moves to an original mix while the intelligent lighting system added dynamic lighting effects on the dance floor. Both the remarks and the dance number were captured by the 2-camera IMAG team and projected onto the large 9’x16’ screen over the stage.Cipriani strayed from their classic Italian fare to feature a Latin American menu offering items such as ceviche, steak with chimichurri, empanadas and desserts drizzled with tres leches sauce. While some guests stuck to the dance floor, others hovered around the main central bar, a stunning white plexi 16’x16’ square glowing with amber LEDs. Matching white plexi and amber LED lounge tables flanked the dance floor with sleek white leather banquettes and custom palm print throw pillows.In an adjoining lounge area, guests could play a few rounds at the golf simulator or take photos with friends at the 2 green screen photo booths, which featured distinctively South American backgrounds including Machu Picchu and an Amazonian waterfall. Halfway through the party, guests got to see their photos (as well as everyone else’s photos -- including CEO Masa Tanaka’s own shots) projected onto the large video screen.In addition to providing décor & design, entertainment, stage management and technical direction of sound, lighting, video and staging, Empire was in charge of overseeing the check-in and distribution of custom pre-printed name badges for all 1,300 guests, which began early in the afternoon at BTMU’s offices in NYC and Jersey City. Empire also managed the round-trip bus transportation of 500 guests from Jersey City to Cipriani 42nd Street. Both Empire and BTMU were pleased at having produced a stellar, high level holiday party in spite of strict budgetary guidelines and constraints in a time of fiscal austerity. Empire is a leading creative producer of business meetings and events worldwide.

For the third consecutive year, Secretary of State Hillary Rodham Clinton hosted “Diplomacy at Home for the Holidays” at the Diplomatic Reception Rooms at the Department of State. This annual event honors the service, dedication and sacrifice of U.S. Government employees and their families who endure long periods of separation due to assignments in hardship posts around the world. This year, Empire worked with the Office of the Chief of Protocol to bring together a unique partnership with Internet voice & video phone service Skype to help bring these separated families together over the holiday season using new and innovative technologies.Using Skype, families attending the event in Washington DC were able to celebrate and re-connect live in a meaningful way with their mothers, fathers, brothers, sisters and other loved ones serving at U.S. Embassies around the world. During the holiday event for approximately 350 guests a Skype Group Video call was initiated so that personnel around the world could view a live stream of the program hosted by Secretary of State Hillary Rodham Clinton. Skype was also set up on several laptops outfitted with webcams around the Benjamin Franklin State Dining Room for families to use.During the event, children of U.S. diplomats serving unaccompanied tours, and children from the respective foreign embassies in Washington DC, also prepared Hallmark cards, recordable storybooks and art projects for those serving abroad. As an expression of gratitude, the completed projects were sent to the recognized hardship embassies for display during the holiday season.The highlight of the event came during the stage remarks by Secretary of State Clinton and Ambassador Capricia Marshall when Jennifer Mauldin and her family came onstage to talk about the challenges of being apart from her husband. In the midst of her remarks a surprise reveal moment occurred when Jimmy Mauldin suddenly appeared live at the event via Skype video call from Pakistan where he is serving a year in the Economic Section at the U.S. Embassy in Islamabad. The family, children and the entire audience teared up during this touching digital reunion.In honor of this event and inspired by the history and significance of the Diplomatic Reception Rooms, interior designer Erinn Valencich created holiday decorations to complement the existing collections and colors in each room. The decorations would remain on display through the month of December in the Benjamin Franklin State Dining Room, Thomas Jefferson State Reception Room and James Monroe Reception Room on the eighth floor of the Harry S Truman building. Every day, the Diplomatic Reception Rooms play host to the most senior levels of American diplomacy and showcase our nation’s heritage to visitors from around the world. These stately rooms are maintained without taxpayer or government funds.Empire was honored to make the connection between its clients with the U. S. State Department and Skype and to develop what is sure to be a growing partnership in years to come.A full transcript of the evening's remarks is available at http://www.state.gov/secretary/rm/2011/12/178868.htmYou can learn more about starting to use Skype at http://www.skype.com/intl/en-us/support/user-guides/start-skype/. You can also find more info about making video calls using Skype at http://www.skype.com/intl/en-us/support/user-guides/video-calling/.Empire is a leading producer of innovative events for clients in both the private and public sector and is honored to serve our country.

Leading online music streaming service Spotify, which launched in the United States in July 2011, held its first ever press conference on November 30, 2011, unveiling the Spotify Platform, and announcing, “this is the beginning of something game-changing for digital music." The press conference introduced Spotify's new platform and a range of apps, created in partnership with some of the best and brightest brands in the world.

The fastest-growing and most popular music service of its kind, the Swedish-founded Spotify is quickly changing the face of the music industry; with more than 10 million active users, over 2.5 million paying subscribers, and now available in 12 countries. The press conference was delivered by Spotify Founder and CEO Daniel Ek, who was joined on stage by the CEOs of a number of the partner apps, including Jann Wenner, the iconic founder of Rolling Stone. CEOs from Last.FM, Tunewiki, and Songkick also shared the stage with Ek to discuss their respective apps, and answer questions from the audience on the impact the development of the Spotify Platform would have on the Spotify user experience, and on the music industry at large. Up and coming indie pop band, fun, gave a fantastic acoustic performance to cap off the stage presentation before guests were invited to interact with the custom-built partner installations Empire placed around the room, allowing guests to demo the new apps. To punctuate the initiative of accessibility, the event was live streamed to audiences in London and Stockholm as well as to individual media outlets around the globe – an idea that not only extended the reach of the event, but also resulted in the press conference becoming the number one trending topic on Twitter in real time.

For attendees in NYC, Empire layered and enriched the event experience with multiple elements that underscored the Spotify brand and created a much buzzed-about experience. Large-scale custom-designed graphics and Spotify visuals populated the room, while a guest-curated Spotify playlist emanated from the speakers. Unique and innovative catering offered additional fodder for the press blogs, while installations showcased the newly-announced Spotify applications designed to enhance user experience.

“As seems to be Spotify’s style, the event has unusually high production values: waiters are handing out espressos and bite-sized breakfast foods that I’ve never heard of (but are quite delicious). The company has a custom backdrop for the stage featuring music-themed illustrations.” -Jason Kincaid, Tech Crunch

“The platform was announced at a press conference in New York that bore all the hallmarks of Apple and Facebook's set-piece keynotes, with chief executive Daniel Ek outlining the news with the help of several partners.” -Stuart Dredge, Guardian.co.uk

Empire is a leading producer of innovative product launches and announcements and is a leading event marketing agency to some of today’s fastest growing Internet and media brands.

When E18 & L'Experience, both highly-respected producers of live and corporate events in India, sought an internationally known comedian to perform a 5-city tour, they turned to Empire Entertainment to deliver Rob Schneider, star of films such as "Deuce Bigalow: Male Gigolo", "Grown Ups", and "50 First Dates".The event sponsor, Black Dog Scotch Whisky, have built a reputation for hosting India's top comedy events and raised the bar with Rob Schneider's recent visit to Pune, Bangalore, Kolkata, Gurgaon (New Delhi), and Mumbai/Bombay.One of India’s top comedians, Mumbai-based Sorabh Pant, was the opening act throughout the tour. His 20-minute performance each night got the audience revved up for the evening's headliner.When Rob Schneider took the stage he was greeted by a roar of applause from the 600-1000 audience members, complete with fans shouting catchphrases from his various films. His set of 60-75 minutes began with 15 minutes of humorous observations and jokes on India and his experiences during the trip which he tailored to each city's unique culture. His material on what it's like working in Hollywood and more universal topics such as marriage cut though culture barriers and resonated strongly with the Indian audiences who roared with laughter throughout all performances.This first-ever visit by Rob Schneider included extensive press coverage from every major newspaper in India, including Times of India and Malayala Manorama, as well as television interviews with CNN/IBN and CNBC.Empire is a leading advisor and partner to international producers and talent buyers on every continent and a gateway to world-class entertainment. Empire is proud to partner with E18 & L'Experience in India and similar organizations throughout the world who have contributed to our work history of projects in 65 countries to date.

On November 15, 2011, Empire Entertainment once again served as producer of the Coalition for the Homeless’ 17th annual ARTWALK NY – New York's premier contemporary art auction event. More than 900 art collectors, art appreciators and celebrities came together in Skylight Studio for a night of festivities, including a live and silent auction.The core of ARTWALK was a silent and live auction featuring over 130 works of contemporary art donated by some of the world’s most celebrated artists from Andy Warhol, Shepard Fairey, Wade Guyton, Invader and Yoko Ono. All of the biggest names in the art world were represented and up for auction, all benefiting the Coalition’s efforts to end homelessness in New York City and beyond.The evening began with hors d’oeuvres by Canard and cocktails graciously provided by Star Vodka, Beck’s, The Odeon and Sud de France. Food was provided by several of New York’s best restaurants, including Macao Trading Company, Michael’s and Edi and the Wolf.In the live auction room, co-chairs Alec Baldwin, Carey Lowell, Richard Gere and honorary chair Coco Rocha took the stage to acknowledge the important work and various projects of the Coalition for the Homeless. When the live auction bidding began, Phillips de Pury auctioneer Aileen Agopian auctioned off a Shepard Fairey original painting as well as works by Andy Warhol, Wade Guyton, Ed Ruscha, Jenny Holzer and others.The rest of Skylight’s cavernous space served as a gallery for the silent auction. Throughout the night, guests bid on and purchased works from established artists like Yoko Ono, Leonard Rosenfeld, Olaf Breuning, and Christo. The silent auction featured works ranging from paintings and photographs to sculptures and installation pieces.The event was sponsored by FENDI and featured an exclusive FENDI Lounge where guests could relax on lounge furnishings between bidding sessions. Working closely with Coalition for the Homeless’ events team, Empire Entertainment served as overall producer of the event and was responsible for aspects ranging from event design, selected art solicitation (including the Andy Warhol piece), layout, production and logistics to décor, restaurant coordination and music.ARTWALK NY raised over $850,000 for the Coalition for the Homeless and reached the highest attendance in the event’s 17 years. Empire Entertainment is honored to have worked in collaboration with the Coalition for the Homeless and its many supporters, to make this year’s ARTWALK NY event the most successful one yet. To learn more about the Coalition for the Homeless or to get involved and donate, visit www.coalitionforthehomeless.org

The Gotham Independent Film Awards is an elegant dinner gala staged every year by the Independent Filmmaker Project. The funds raised by the event are channelled to independent filmmakers through the IFP's many programs and services. The Gothams are held at Cipriani's iconic Wall Street location, and are the marquee event of New York's prestigious independent film world.

At the 2011 Gotham Awards, tribute presenter and pint-sized comedian Patton Oswalt delivered one of the most memorable lines of the night as he stood at the podium with freakishly tall Charlize Theron draped on his left shoulder: "Yeah, this is what people really want to see. Charlize Theron with a bag of flour." Theron was one of four Gotham Awards tributees, along with Gary Oldman, director David Cronenberg and producer Tom Rothman, and one of many celebrities attending the star-studded 2011 Gotham Independent Film Awards. Ang Lee, Jim Jarmusch, Edie Falco, Alec Baldwin, Oliver Platt, Tilda Swinton and many others were out in force to support independent filmmakers and kick off the Oscars award season. This was Empire Entertainment 's fourth year producing the event.

On November 7, 2011, Microsoft publically released their new Windows Phone 7.5 software in a BIG way by building a six-story mobile phone in Herald Square, and activating it with a full day of interactive performances, free food, and a headline performance by Far East Movement.For this large undertaking, Empire was engaged by Microsoft to work closely with Seattle-based creative agency, Wexley School for Girls, and The Production Network to make sure that the five hour event went flawlessly. Empire worked closely with the Mayor’s Office and a variety of NYC agencies to secure the various event location permits for Broadway between 34th & 35th Streets, plus the surrounding streets for production vehicles and equipment to support the nearly week-long production. In addition to location permits Empire acquired additional permits from the Department of Buildings, Department of Transportation, Department of Health, FDNY and NYPD.Next up was talent: For a rocking lunch time concert, Empire booked and secured the Far East Movement to perform a 15-minute headline set, including their international hit, “Like a G-6”. Returning at the end of the day was the Far East Movement’s own, DJ Vermin, who spun hits for over an hour, turning Herald Square into an impromptu, outdoor dance club! Once the band was secured, it was on to securing local celebrities, actors, singers, and dancers to perform a series of vignettes created by Wexley that brought the phone applications to life throughout the day. These included: The voice of the phone, Cortana, Reporters from Accuweather, dance performances by “Zombies vs Aliens,” a “Fruit Ninja,” “Chefs,” onstage mini-makeovers, a Fitness Expert, The Humane Society, with live kittens for adoption, a real life marriage proposal, among others! Additionally, Empire secured all of the costumes and props, including Original Ray’s Pizza and popcorn, which were dispensed to the crowd. The full day event was a huge success, with locals and tourists alike, visiting the phone structure that combined huge LED displays with live stages. For more information, and a video mashup, please visit:http://www.youtube.com/watch?feature=player_embedded&v=PitGqCeJF8chttp://www.bizbash.com/microsoft_debuts_new_windows_software_with_six-story_mobile_device/newyork/story/21851Empire is a leading event marketing agency that supports clients and partner companies with innovative event marketing events in New York City and around the world.

The Happy Hearts Fund, an organization founded by model Petra Nemcova and dedicated to rebuilding sustainable schools in areas devastated by natural disasters, held their annual Land of Dreams event at the Metropolitan Pavilion on November 5th, 2011. This year’s event focused on Haiti and the tremendous need following the devastation of the 2010 earthquake. Empire was engaged to help produce the multi-faceted evening and to transform the Metropolitan Pavilion into an authentic environment that showcased the best of Haiti. On the evening of the event. Guests traveled over a mango carpet, past a projected departures board and were checked in for their journey to Haiti by stunning stewardesses in full uniform who handed out boarding cards and passports to all of the Haitian sites inside.Once inside festive music from a traditional Haitian band and specialty rum cocktails welcomed guests to the warmly lit reception in the expansive event space. Surrounding the room, a series of Haitian vignettes showcased highlights of Haiti. In the Iron Market Guests sampled mango, pineapple, bananas and Haitian coffee beans displayed in large wooden bowls and baskets. In the Pirate Bar, costumed bartenders served rum concoctions and Caribbean specialties in front of an authentic recreation of a pirate ship. In the Haitian School, guests read hand-drawn phrases in Creole on a blackboard and also wrote their own names on individual bricks symbolizing their individual commitment to provide the bricks needed to build new schools. In the Haitian Art station guests admired colorful paintings by Michel Brudent, a renowned Port au Prince artist. In the Urban Zen space Donna Karan’s team created a visually sumptuous display of Haitian housewares and crafts including handmade ironworks, carved wooden candelabras, papier-mâché sculptures, and horn jewelry. In the Beach Shack Haiti’s beautiful coast came to life around an aged wood structure outfitted with swaying palm trees, a projection of the water lapping Caribbean shores and a real live Macaw parrot. In the final station, Empire recreated Haiti’s iconic Citadel, where volunteers shared facts about the legendary fort and important Haitian history alongside a full size cannon, cannonballs and Haitian flags. After the cocktail reception, guests moved into the North Pavilion for the seated dinner and program. Bloomberg Television’s Margaret Brennan, the emcee of the evening, introduced the founder of the Happy Hearts Fund, the stunning Petra Nemcova and Executive Director, Phil Caputo who welcomed guests and set the tone for the evening to come. The dinner program also featured remarks by honorees Rene Haugrud and tireless Haiti relief activist Sean Penn who has lived and worked for much of the past year in Haiti. Grammy Award-winner Josh Groban and his band gave a heart-felt performance of three songs including his famous, “You Raise Me Up.” After dinner auctioneer Simon De Pury, of Phillips de Pury & Company, raised over $1 million dollars in an action packed live auction that included lots ranging from use of a Caribbean villa and an insider’s Victoria’s Secret Show experience to a custom James Bond mission and an exquisite Damien Hirst artwork entitled Mantra that sold for $100,000. For the grand finalé of the evening, Haitian musician and global sensation Wyclef Jean and delivered a high energy party performance that drew Petra Nemcova, Sean Penn and the rest of the guests out of their seats, onto the stage, and past midnight as they danced on chairs and tables in their black-tie attire. In addition to the evening events, Happy Hearts Fund hosted 300 children at the Metropolitan Pavilion earlier in the afternoon for an array of educational, interactive and kid-friendly activities all focused on Haiti. The Children learned traditional Haitian dances, painted their faces, created Haitian jewelry, learned to draw with a renown Haitian artist and even talked to the parrot.Working closely with Happy Hearts Fund, Empire served as Producer of the Land of Dreams, managing elements including décor, technical production, performing talent and stage management. To learn more about the efforts of the Happy Hearts Fund or to donate, please visit happyheartsfund.org. Empire is proud to serve charitable organizations like the Happy Hearts Fund and to help support their important work in Haiti, Indonesia, India and Peru.

On November 3, Empire Entertainment was once again proud to serve Keep a Child Alive as Producer of their 8th annual Black Ball Gala at the Hammerstein Ballroom in New York City. Graciously sponsored by Sachin & Saurabh Foundation, this year’s event featured extraordinary performances and collaborations by Alicia Keys, Usher, will.i.am, Norah Jones, Jay Sean, Richie Sambora, Gary Clark Jr, Midival Punditz and Karsh Kale.

A star-studded guest list of over 700 came to support Keys and Keep a Child Alive, an organization providing life-saving support to children and families affected by HIV/ AIDS in Africa and India. Clive Davis, Serena Williams, Queen Latifah, Tyra Banks, Keys’ husband, producer Swizz Beatz, Russell Simmons, and Padma Lakshmi were among many others who came to show their support in the fight against the global AIDS pandemic.This year’s event focused on India, marking Keep a Child Alive's new presence there. Guests entered the venue and were immersed in a stunning decor reminiscent of an old opulent India designed by Creative Director of Keep a Child Alive, Earle Sebastian, and designer Bruce Thompson. Hanging marigold entryways, tufted fabric walls with antique framed images, and backlit bars featuring traditional Indian patterns created a majestic setting for the evening.

Following cocktails, the guests moved into the main hall of Hammerstein Ballroom into a breathtaking candlelit oasis where they enjoyed a delicious Indian-inspired dinner menu served by Creative Edge Catering. All wine and spirits for the evening were generously donated by Sherry-Lehmann Wine & Spirits. Powerful emotive graphic messages and a series of films about the work and impact of Keep a Child Alive in India were projected onto multi-leveled projection screens.Like every year, The Black Ball honors individuals whose remarkable acts of giving have helped to transform lives.

This year’s Ball honored New Yorker, Anthony Scaramucci the managing partner of SkyBridge Capital who pledged that he and SkyBridge would raise $1 million for KCA next year.This year KCA also honored the late George Harrison for his spiritual, musical and philanthropic legacy throughout the world. Olivia Harrison, George’s wife, told the audience, “Tonight we’re all here because of the compassion and courage of two people who never met,” and pledged a donation to Keep a Child Alive. Alicia went on to say that George’s love of India’s philosophy, culture and people helped raised consciousness of the world and helped give rise to music’s first large scale rock & roll benefit concert, The Concert for Bangladesh, that took place in 1971 in New York City. The spirit of the late George Harrison was felt at the event as Keys honored him for helping "people change their view of how to act as humanitarians."

After a touching program, a Sotheby’s auctioneer and KCA advocate Tyra Banks worked together onstage to auction a series of incredible once-in-a-lifetime experiences. The duo worked in unity to auction an adventure to India, private tennis lessons with Serena Williams, a dinner party for 10 with Naomi Watts and Ed Norton, an America’s Top Model makeover experience with Tyra Banks and Fred Leighton bracelets worn by Ms. Keys herself. The auction raised over $300,000.

The concert program for which the Black Ball is renowned began led by Alicia Keys and her incredible band. Keys orchestrated an evening of tributes where all artists covered one of Harrison’s most remembered songs as well as their own material. Indian fusion musicians Midival Punditz and electronic composer Karsh Kale opened the set with “Within You Without You,” followed by Jay Sean and Keys sultry R&B duet of hit ballad “Something.” It was then blues–rock guitarist Gary Clark Jr.’s turn who jammed with Alicia on “My Guitar Gently Weeps” and brought the audience to their feet. Norah Jones then came onstage to deliver a sweet solo rendition of “Don’t Know Why” and a duet of “Isn’t a Pity” with Alicia Keys. Usher again brought the audience to their feet with his high energy “OMG,” later joined by Bon Jovi Guitarist Richie Sambora.

The evening concluded with a pop performance of Black Eyed Peas member will.i.am, singing “Where is the Love,” into Harrison’s “Got my Mind Set on You,” and a crowd pumping version of “I Got a Feeling.” All told, the 2011 Black Ball raised over $3 million for AIDS affected children and families in Africa and India.Once again,

Empire Entertainment served as overall event producer for the Black Ball and managed aspects of the event including site selection and contracting, logistics, catering, décor, talent coordination, technical production, security and onsite management. Empire Entertainment is proud to serve as partner of Keep a Child Alive in saving lives and raising awareness in the fight against HIV/AIDS in Africa and India.

On October 27th and 28th 2011, Empire Entertainment produced the first Russian Business and Investment Summit at the New York Stock Exchange. This summit was created to jumpstart American and foreign participation in Russia’s economic growth and to boost activity of listings and trading on the NYSE Euronext. In addition to production management, Empire created outreach materials that activated powerful sponsorships such as Ernst & Young, Russian Standard Vodka and Terex Corporation.CEOs of major Russian corporations, American investors and government officials were invited to meetings and panel discussions to impart valuable perspectives on the current state of Russia’s business and economy. Topics included a broad range, from policy-making trends to environmental regulations. Key speakers included Stuart Lawson, Executive Director and Senior Adviser at Ernst & Young, Congressman Bob Turner and esteemed officials, Deputy Minister Stanislav Voskresenskiy of the Russian Federation’s Ministry of Economic Development and James D. Wolfensohn, Former President of the World Bank.For the first day of the summit, Empire helped to bring together major players of Russian business by organizing one on one meetings between public and private Russian companies and investment funds at the Flatotel in midtown Manhattan. Attendees were provided with private meeting rooms to discuss valuable opportunities in their future relationships and to provide in-depth insight into the state of their businesses. After a day of business meetings, participants were invited to an Opening Gala reception that evening at the Ana Tzarev Gallery. Empire coordinated the cocktail reception complete with a fashion presentation of Russian couture fashion. Guests indulged in drinks sponsored by Russian Standard Vodka, Dozortsev & Sons, and Zhiguli Beer and lavished over Russian influenced hors d’oeuvres provided by Tatiana Restaurant. Roaming models showcased fashions designed by Oksana Remi Couture, Alex Teih, Helen Yarmak and accessories by Alex Soldier Jewelry and M.Y. Accessories. Meanwhile, guests enjoyed each other’s company against the backdrop of Ana Tzarev’s vibrant and richly colored paintings.The second day of the summit took place at the New York Stock Exchange where Empire produced a series of panel discussions concerning the full breadth of the Russian market. Panels included speakers from key Russian companies in telecommunication, pharmaceuticals, energy, and more. That afternoon, VIP participants were invited to ring the closing bell of the New York Stock Exchange. The summit was closed with evening drinks and reception at the New York Stock exchange’s illustrious boardroom.The two-day summit was a great success for businesses and investors alike. A leading organizer of corporate meetings, Empire set the stage for valuable business connections and truly meaningful networking.

On Monday, October 24, Lincoln Center recognized Ralph Lauren’s indelible mark on the cultural landscape and his leadership in the fight against cancer with an unprecedented evening which jointly benefitted the Ralph Lauren Center for Cancer Care and Prevention and Lincoln Center for the Performing Arts.

This one night only evening with Ralph Lauren was hosted by Oprah Winfrey, who led a personal and intimate on-stage conversation with Mr. Lauren offering a rare look into the life of an intriguing public, yet very private, cultural icon.

At the conclusion of the discussion, which featured visual projections and multimedia elements presented within a uniquely Ralph Lauren set, the screens flew out to reveal a huge stage set and an unexpected reprise of Ralph Lauren's Spring Runway show with dozens of models in his most luxurious creations.

The multi media on stage conversation was preceded by a champagne reception in Alice Tully Hall and followed by a gala dinner in the David H. Koch Theater produced by KCD.

This landmark event was the most successful fundraising event in the history of Lincoln Center for the Performing Arts, raising over $7 million.

For this singular fashion event celebrating this true fashion icon, Empire Entertainment was proud to Co-Produce the evening’s stage presentation in collaboration with Producer Darren Bagert.

Empire is a leading producer of noteworthy events for the fashion world.

Partnering with Children Affected by Aids Foundation (CAAF) and Keep A Child Alive (KCA), Empire Entertainment produced Dream Halloween Los Angeles on October 29th. Now in its 18th year, the annual kids-oriented fundraising event attracts over 1500 guests from all over Los Angeles. Proceeds from the event benefits children and families affected by HIV/AIDS.Taking place in the historic Barker Hangar at the Santa Monica Airport, guests drove onto the taxiway and walked a 300’ red carpet to enter the space. The evening’s host, Jamie Lee Curtis, and Ribbon of Dreams Award recipient, Josh Duhamel, were among the attending celebrities.Earle Sebastian, Creative Director and Richard LaSalle, Production Designer had guests entering through a haunted forest. Waiting behind every bend were costumed forest dwellers ready to frighten unsuspecting trespassers. In keeping with the tradition of Dream Halloween, children trick or treated for toys instead of candy, made possible by custom windows built into the forest for distribution. Leaving the narrow, winding forest, guests walked into the transformed cavernous hangar. The main stage was packed with children’s entertainment all night with acts ranging from Ryukyukoku Matsuri Daiko Japanese Drummers to the child performers of Le PeTiT CiRqUe. No Halloween party would be complete without a 20-person rendition of Michael Jackson’s thriller, which was later taught step by step to any eager attendee. Other features of the event included Ghost City, a maze of black light drawn walls further enhanced by the 3D glasses given out.There was never a dull moment as kids enjoyed arts and crafts and face painting by MAC artists. Walk around characters treated guests to photo- ops throughout the evening. Outside the hangar, a teen tent pumped music all night courtesy of Nickelodeon’s own, DJ J Boogie.The fun filled night culminated in a live auction of a one-of a kind Barbie doll made in the likeness of Alicia Keys made by the Mattel design team that was won by one lucky guest and a performance by Disney Channel’s Roshon Fegan from Camp Rock and Shake It Up.Working closely with CAAF and KCA, Empire Entertainment served as overall producer of the event.To learn more about Dream Halloween visit www.dreamhalloween.org or to make a donation to the Children Affected by AIDS Foundation, please visit, www.caaf.org.To learn more about Keep A Child Alive or to donate, please visit, keepachildalive.org.

BizBash, the leading trade magazine for the event industry, announced the winners of the 2011 Reader's Choice awards during the 2011 BizBash New York Expo. Empire's President & CEO, J.B. Miller was honored to win the award for Event Producer of the Year.This prestigious award recognizes an individual event producer who has demonstrated an exceptional ability to execute all aspects of technical and creative corporate event production. With an unprecedented catalog already under his belt for 2011, J.B. is honored to be recognized for his dedication to creating and producing exceptional events in NYC and around the world.J.B. and his team at Empire Entertainment are hard at work on an impressive roster events for this Fall and Winter, continuing to produce the exceptional content that has been recognized by industry curator, BizBash. About our President:J.B. Miller, president and C.E.O. of Empire Entertainment, is an Emmy Award-winning producer with more than 25 years of experience as a producer in the entertainment industry. Born and raised in New York, Miller began making movies with his brothers Bennett and Teddy in his early teens and has continued producing ever since. Over the years, Miller’s career has included work in concerts, comedy, theater, radio, festivals, television, and motion pictures, as well as event production. For the past two decades, his New York City- and Tokyo-based company, Empire Entertainment, has provided the platform, team, and resources to marry his passion for producing events and managing creative enterprises with his widely diverse interests. The result is a prodigious track record of producing thousands of events in more than 65 countries for clients ranging from the White House, Microsoft, and Google to the XIV Dalai Lama and Keep a Child Alive. Miller believes he has the greatest job on earth and is honored to bethe winner of BizBash's Event Producer of the Year.